SMILE DESIGNER — Graphics for the Website & Social Media ✻ 2024
Client name: Lisa Hall
Smile Designer is the most renowned orthodontist practice in The Hague area. They specialise in orthodontic treatments for both children and adults. Lisa Hall of Lemonberry does the social media management and is in charge of the website design of the practice. After some brainstorm with the practice owners, they decided that a new set of welcoming and inviting graphics and icons are needed to be used on the website and social media platforms They needed to be unique and tailored to their brand, taking it to the next level.
While creating these clean and friendly graphics I kept consistent to the brand colour palette. They are all custom-made by me, drawn in a playful style. We have also worked on a way to visualise the customer journey the patients would experience while being treated in Smile Designer. I have created an illustration for each step the patient needs to follow throughout the journey. I'm pleased that the website and social media presence of the practice is way more engaging and fresh for their patients! It is encouraging to contribute to Smile Designer's passion for creating happy and healthy smiles...
Customer Journey illustration
Smile Designer has two practice locations in The Hague.
